3rd Generation - Nintendo Entertainment System (NES)

The Nintendo Entertainment system was first released in Japan as the 'Famicon' 1983. It made it's way to America in 1985. At first their attempts of marketing the console in America was a failure due to the fact that America was going through the 'Video game crash' and so Nintendo marketed the console not as a video game console but as a Toy, in order for the consumer to view the product differently. The console was priced at around 300$. The Famicon was the same console but with a different design, using the same hardware. It was invented by Hiroshi Yamauchi. This was Nintendo's first home console with interchangeable cartridges.

The console came with two controllers and 2 separate games. Nintendo introduced a new business model that only third-party developers could make specific video game to that console in order to avoid a huge amount of low budget under performing games. This tactic worked and only good quality games where made for this console. Al tough is was the lowest performing console with a maximum of  2KB RAM ,5.32 CPU and also the cheapest, it had the highest probability of success out of all the other competing consoles. Many popular games such as Super Mario, The legend of Zelda and Pitfall where all first made for this console and led it to its huge success. The console was discontinued in 2003 and had sold more than 62 million consoles which initially was huge success for the Nintendo company.

Bibliography:

Wikipedia, (2015). Nintendo Entertainment System. [online] Available at: http://en.wikipedia.org/wiki/Nintendo_Entertainment_System [Accessed 6 May 2015].

Wikipedia, (2015). Nintendo Entertainment System technical specifications. [online] Available at: http://en.wikipedia.org/wiki/Nintendo_Entertainment_System_technical_specifications [Accessed 6 May 2015].

Nintendo, (2015). Nintendo Entertainment System. [online] Available at: http://nintendo.wikia.com/wiki/Nintendo_Entertainment_System [Accessed 6 May 2015].

Aoaforums.com, (2015). Computer inside an nes.... - AOA. [online] Available at: http://www.aoaforums.com/forum/hardware-hacking/1407-computer-inside-an-nes.html [Accessed 6 May 2015].